Immersive Experiences & Global Event Innovation with ANDA
Yugantaka Systems Private Limited is proud to announce a strategic partnership with ANDA Events FZCO, a Dubai-headquartered experiential marketing powerhouse with deep roots in Barcelona and a global presence spanning the UAE, Europe, and the Americas. This collaboration marks a significant step in redefining how India experiences immersive events, government campaigns, branded environments, and high-profile activations.
Through this partnership, we bring to India world-class experiential marketing capabilities—seamlessly blending creativity, strategy, and advanced event technology with Yugantaka’s deep expertise in simulation, immersive hardware integration. Together, we are set to deliver landmark experiences for governments, corporations, and global institutions that demand innovation, scale, and measurable impact.
Founded as a boutique experiential agency, ANDA Events has grown into a global leader in immersive activations, corporate productions, luxury brand launches, and government-led campaigns. Their portfolio demonstrates unmatched scale and creativity—ranging from KFC’s Global Franchisee Summit in Málaga, Saint-Gobain’s multi-city European conferences, and Amazon Spain’s yearly corporate events, to FC Barcelona’s International Women’s Camp and luxury immersive product launches in Dubai.
With expertise in cutting-edge brand activations, experiential advertising, sporting events, luxury experiences, and government showcases, ANDA has successfully executed multi-city and multi-brand campaigns that engage audiences across cultures and continents. Their proven track record includes:
- Managing 70+ simultaneous portfolio activations for JOTA2 Group
- Delivering ROI-driven, innovation-first campaigns in Europe, the Middle East, and the Americas
- Orchestrating global influencer campaigns that generated over 30M€ in sales and 22M+ UGC views
This partnership bridges global creative excellence with local execution strength, ensuring India’s most ambitious campaigns meet international standards while staying aligned with national priorities. By combining ANDA’s global reputation for innovation with Yugantaka’s government, defense, and enterprise reach in India, we are creating a new benchmark in immersive storytelling and branded experiences.
Together, we enable:
- Immersive government-led experiences that celebrate India on global stages
- Future-ready experiential marketing for corporate giants and public sector undertakings
- Scalable, high-impact activations blending technology, culture, and creativity
- Cross-border collaboration for India’s participation in global events and summits
Commitment to India’s Experiential Future
This collaboration reflects Yugantaka’s mission to bring internationally trusted innovation into India while ensuring local compliance, seamless integration, and sustainable execution. Over the next three years, we aim to deliver transformative projects across government, tourism, corporate, and cultural sectors—strengthening India’s positioning as a hub for global experiential excellence.
Together with ANDA Events, Yugantaka is committed to pushing the boundaries of creativity and technology, shaping the future of immersive experiences in India, and enabling organizations to create moments that inspire, engage, and endure.